The New Economics: A Bigger Picture

by David Boyle and Andrew Simms

Published by Earthscan, September 2009
Hardback
£16.99

To coincide with the Bigger Picture events, nef fellow David Boyle and nef policy director Andrew Simms have written the definitive guide to new economic thinking, drawing on twenty years of nef research. Skeptical about money as a measure of success, this new economics turns our assumptions about wealth and poverty upside down. It shows us that real wealth can be measured by increased well-being and environmental sustainability rather than just having and consuming more things.

The book, The New Economics: A Bigger Picture, describes the problems and bizarre contradictions in conventional economics as well as the principles of the emerging new economics, and it tells the real-world stories of how new economics is being successfully put into practice around the world. An essential guide to understanding new economics for all those who care about making economics work for people and planet.

“Boyle and Simms explore and explain the vibrant world of new economics, developing a radically different picture of future economies, markets and business.”

- John Elkington, co-founder of ENDS, SustainAbility and Volans Ventures, – and co-author of The Power of Unreasonable People

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